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CRAFT Studio 201

Thank you for your interest in the CTO's CRAFT Studio 201 program. The program is not currently open or accepting applications. Please check back soon.

CRAFT Studio 201 provides 100 hours of customized mentoring for tourism destinations wishing to advance a specific tourism-related goal or strategy.


Duration: 100 hours, usually completed within 6 to 8 months

Recommended for: Group of tourism partners within a community or region with identified tourism assets and promotional strategy; 1–2 local champions to be point of contact for CTO

  • After successful completion of CRAFT Studio 201, participating communities or regions are eligible to apply for funding to implement a key priority determined during program.
  • Up to $7,500 available for a CRAFT Studio 201 Implementation Grant

Through this initiative, your community can expect the following:

  • To be paired with a peer expert based on the specific needs of your community
  • Up to 100 hours of individualized, consulting assistance with a mentor
  • At least one, in-person site visit from mentor
  • Consultations (by phone and in-person) from mentor
  • A scope of work, deliverables and timeframe developed by community and mentor during first stage of initiative
  • Continued support from the CTO

*Please Note: This initiative does not include a cash award and success of the endeavor may not rely on further funding from this program.


  • Increased visitation to region or destination
  • Increased awareness of region or destination
  • Creation of a plan for development or promotion of a region or destination


  • Local, engaged leaders committed for one year to accomplishing the goal of this initiative
  • Strong, demonstrable community buy-in
  • Clearly developed measurements for success and reporting capabilities
  • Applicants must be currently engaged with tourism on some level. If you are not directly employed by or provide services to the tourism industry below are additional qualifications:
  • Attendance at a Colorado Governor’s Tourism Conference
  • Attendance at a Colorado regional tourism conference
  • Participation in Colorado.com
  • Member of any tourism-related association

Case Studies
Rio Blanco Case Study>>
Delta County Case Study >>

CRAFT Studio 201 Implementation Grants

After successful completion of CRAFT Studio 201, communities are eligible to apply for funding to implement a key priority determined during the program. The grant awards up to $7,500 to advance their tourism-related goals. Full Guidelines and Details >>

  • Implementation request must be aligned with and support tourism outcomes or next steps identified during CRAFT Studio 201.
  • Applications due within 90 days after CRAFT Studio 201 scope completion.
  • Projects must be complete within a 12-month timeframe.




More funding information >>


More CRAFT Studio 201 information >>

Back to main CRAFT page >>

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Please contact Andrew Grossmann, CTO Director of Destination Development, andrew.grossmann@state.co.us
Katie Payer, CRAFT Contractor, katie.payer@colorado.com